The Difference Your Cups Can Make

If you’ve started a gelato business, congratulations. That’s a big step in the direction of controlling your financial future and doing something you love. However, there is still plenty of work to do, as I’m sure you know. Keep reading to find out how one of the small things can make a big difference.

When your customers order there gelato, you hand it to them in a cup, right? Well consider using personalized ice cream cups to do this. These cups will have your store’s name and logo prominently featured so everyone who sees it knows where it came from. By doing this, you’re turning your customers into walking marketers.

This method works two important ways. One, it lets people who love your gelato know that there’s a store nearby (if you have more than one). Two, it puts the idea of having gelato in their head. If they’re not paying attention a customer enjoying your product could walk right by. However, their eyes will automatically be drawn to the logo they recognize and all of a sudden they’re now thinking about gelato. Lastly, it’s a great way to gain social proof for your shop. If people keep seeing others walking around with your particular cup, they’re more likely to assume your shop is worth visiting.

Obviously, this doesn’t just go for gelato shops. Any shops that can utilize custom printed cups should do so for the above reasons.

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